The Marketing Operations Playbook – aligning Sales and Marketing in one document Featured
Write a great Marketing Ops Playbook and keep your sales and marketing team aligned.
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There Is No Autopilot In Marketing Technology
There is no autopilot in marketing technology. It is not going to magically work. It isn’t a flip-of-a-switch growth engine. It doesn’t actually do all the stuff it can do….unless you have the team to do it.